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The Brand
Castle of Glass was the brainchild of a student of Climate change, Environmental science, and Policy. After a decade in the space, understanding the science behind it all, one thing stood out—all the information in the world has no value until it's positioned well in front of the people who can make a difference—everyday folks like you and us.
This led them on the journey to create a platform to talk about topics such as Climate Change, in a manner that everyone could understand and relate too, and shared in a form that is accessible to all.
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The Name
Castle of Glass reflects the fragility of our world. Even in the protection of a castle, how secure would you feel if it were made of glass?
This metaphor captures the delicate state of our planet. Interestingly, Castle of Glass is also the title of a song by Linkin Park, which touches on themes of change, fragility, and vulnerability. Coincidentally, Linkin Park’s album was also the first CD the founder ever purchased.
